At-a-Glance
- Industry: Call Center
- Location: Tucson, AZ
- Service Type: On-Site Staffing, Temporary Staffing, High-Volume Staffing
Key Outcomes
- 225 contact center associates hired in just 45 days
- Successfully launched operations 2,000 miles from client headquarters with no existing local infrastructure
- Developed a dedicated onsite workforce model supporting 400 to 500 associates daily
When a contact center operation needed to rapidly establish a workforce in Tucson, Arizona, the organization faced a significant challenge: building a large-scale operation far from corporate headquarters and without an established local support structure. Success required a staffing partner capable of quickly mobilizing resources, recruiting at scale, and implementing a sustainable workforce management strategy.
Through a dedicated recruitment effort and hands-on onsite support model, CoWorx helped launch the operation, hire hundreds of associates within weeks, and build a workforce infrastructure that continues to support daily business demands.
The Challenge
Launching a new call center operation required overcoming several significant obstacles.
Key Challenges Included:
- The operation was located approximately 2,000 miles from the client’s corporate headquarters, creating communication and management complexities.
- There was no established local infrastructure to support recruiting, onboarding, or workforce management activities.
- The client needed to recruit and hire 225 contact center associates within a 45-day timeframe to support launch requirements.
- A temporary operating environment had to be established quickly to support recruiting and operational activities.
The client needed a workforce partner that could move quickly, establish local operations from scratch, and deliver qualified talent at scale without disrupting launch timelines
The Solution
CoWorx deployed a rapid-response workforce strategy designed to support both immediate hiring needs and long-term operational success.
Rapid Workforce Mobilization
Our team established a local presence in Tucson and quickly created a functional recruiting and operational hub to support launch activities. A temporary base of operations was established at the Hyatt Place, allowing recruiting, coordination, and workforce management efforts to begin immediately.
High-Volume Recruiting Strategy
To meet aggressive hiring goals, we implemented a focused recruitment campaign designed to attract qualified call center talent within a compressed timeline. Recruitment efforts prioritized speed, candidate engagement, and streamlined onboarding processes to ensure hiring targets were achieved.
Dedicated On-Site Workforce Management
Following launch, CoWorx transitioned into a fully dedicated onsite model to support the client’s growing workforce. This approach provided ongoing employee engagement, workforce coordination, communication support, and operational oversight to help maintain productivity and workforce stability.
The Results
The workforce strategy enabled the client to successfully launch a new operation and build a scalable foundation for future growth.
Results at a Glance
- Hired 225 contact center associates in 45 days to meet startup requirements.
- Successfully established operations despite being 2,000 miles from corporate headquarters.
- Built local workforce infrastructure where none previously existed.
- Developed a fully dedicated onsite support model to improve workforce management and employee engagement.
- Currently supports a daily workforce of 400 to 500 associates, demonstrating the scalability and long-term success of the program
Business Impact
What began as a fast-paced startup initiative evolved into a sustainable workforce program capable of supporting hundreds of employees daily. By combining rapid recruiting execution with dedicated onsite management, CoWorx helped the client establish a successful operation, maintain workforce continuity, and scale confidently to meet ongoing business needs.
